Some Last Minute Prep for The 2018 WBENC National Conference

Preparation, patience and persistence.

So as you prepare for Detroit, here are some words of wisdom to help you prepare for your most successful conference yet:

  • Arrive ready to put your best foot forward and stand out.
  • Create and research your list of “targeted” companies and organizations in advance. The onus is on you to demonstrate what unique value you can bring.
  • Finetune your elevator pitch
  • Finesse your capabilities statement
  • Review procurement needs
  • Prep notes for your MatchMaker meetings.
  • Take advantage of every networking opportunity!
  • Walk the Business Fair floor: more than 350 exhibitors, several industry pavilions, a headshot photo booth, business coaching sessions, and even a “tiny house” filled with Women Owned products! {10 proven ways to get noticed by Corporate Buyers}
  • Engage with other WBEs – you never know who you might meet or where the next business opportunity may be. Will you be a match for every corporation you meet? No. Just as your company has specific needs for the next 12-24 months, so do most large corporations, and sometimes an opportunity is just not there.
  • Gracefully move along to the next target company on your list if you’re not a match! But keep in mind, this is also your opportunity to better understand the needs of some of the country’s largest and most successful corporations – insights that can help your business develop, innovate and grow over time
  • Be a sponge and see what you can learn from having so many incredible leaders under one roof.
  • Have fun and be yourself!

G. Nancy Allen is an international speaker, coach, consultant and expert on women’s business issues. Nancy has over 30 years of experience helping small business owners at all stages of growth. As President and CEO of WBDC Florida/Her Company Incorporated, Nancy manages and leads an incredible team of staff, sponsors, partners and women business leaders who are dedicated to certifying, connecting and championing women in business. Nancy has been recognized for her work on behalf of women in business through numerous prestigious awards: -Nancy was recently honored by the International Career and Business Alliance (ICABA) as one of South Florida’s 100 most accomplished Caribbean Americans. She is especially proud of this award because it highlights her heritage as well as her professional accomplishments. -Nancy is the recipient of the World Women Leadership Achievement Award from the World Women Leadership Congress -Nancy is also the proud recipient of the Association Marketing Award from Women in ECommerce. -Most recently Nancy was named Honorary Ambassador of Cascais, Portugal by the Ambassador’s Club of the Industry Sector of Cascais and the Estoril Coast. Nancy’s personal motto is Connections, Creativity and Courage in all endeavors. She holds a Master’s Degree from the Johns Hopkins School of Advanced International Studies (SAIS, 1982). She was born in Haiti and raised in South Florida. Nancy is bi-lingual in English and French and is fluent in Spanish and Creole.